EDWARDSVILLE, ILL. (CN) – Walgreen’s deceptively markets its Wal-born drug products, claiming they “boost the immune system,” a class action claims in Madison County Court.
Named plaintiff Francis Talley says Walgreen’s markets its Wal-born products as a cure or prevention for common colds and a boost to the immune system, and claims Wal-born has the same health formula as Airborne, a competing brand. But Walgreens has no legitimate scientific basis for the claims, the suit states.
Wal-Born products carry a disclaimer in fine print that states, “This product is not intended to diagnose, treat, cure, or prevent any disease.” But Talley claims the disclaimer conflicts with Walgreen’s marketing materials and is in a style and location that a reasonable consumer would not read.
The class of all Illinois residents who bought Wal-born seeks damages and an injunction prohibiting deceptive marketing. It is represented by Evan Buxner of St. Louis.